Category / Blog
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A Look at The Walking Dead’s Season Key Art
<preamble> I didn’t discover The Walking Dead until it was into its second season. I’d heard about it, and I’d stumbled upon the first season DVD set at Christmas in 2011. It…
November 3, 2015 -
CASE STUDY: Getting BBBS of Greater Sudbury on Twitter – pt 2
A couple weeks ago I got the agency online. Sure, they were already on Facebook, with a pretty high number of followers. But now they’re on Twitter, where I’m hoping to expose the…
August 30, 2015 -
CASE STUDY: Getting Big Brothers Big Sisters of Greater Sudbury on Twitter
Every social media platform is different, with different purposes and reach. Facebook is great for staying connected with people and organizations you’ve already got a relationship with. Instagram is a very visual platform,…
August 15, 2015 -
Midas Product Sheets vs Catalogue – One, but not the same
While I was hired at Midas specifically to develop their new catalogue, my responsibilities weren’t limited to that. Indeed, I very early on identified Midas’ product sheet collection as an area of…
August 5, 2015 -
It’s a Very Very… Mad World
If you were aware of videogames back in 2006, you definitely encountered this ad for the upcoming Xbox360 blockbuster “Gears Of War”: All around me are familiar faces, worn out places, worn…
August 3, 2015 -
Developing the Midas Catalogue
I’ve worked on many things large and small during my time at Midas Safety Inc., but the catalogue is probably my defining project. It’s what I was initially hired for, on a six…
July 26, 2015 -
So… you want to write a screenplay! (reposted from 2012)
If you’re here on my site, chances are you’ve figured out by now that I’m a graphic designer/illustrator by trade who writes screenplays in his off-time and is currently turning his latest…
July 22, 2015 -
A Campaign Takes Repetition Coupled With Variety
I’ve been working for years with the Big Brothers Big Sisters agency in Greater Sudbury. The one one big fundraiser I always help them with is the Bowl For Kids Sake. In…
July 19, 2015 -
Don’t Be The (metaphorical) Relative That Only Shows Up When He Needs Money
I’ve spent years working with nonprofits (most notably, Big Brothers Big Sisters of Greater Sudbury). One realization that I came to early on in our time working together was how important it…
July 13, 2015 -
Eternalus Optimistius – The Long Story
THE LONG STORY: I’ve been playing with social media lately. After delving into “Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself“, I began musing upon the potential that I haven’t…
July 11, 2015
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